Legal
Northwind Legal
Authority content + intake automation
+128%Qualified consultations
SecteurLegal
Calendrier5 months
Le défi
Northwind attracted unqualified enquiries that consumed lawyer time, and ranked below larger firms for key practice areas.
L'approche
Créer
Practice-area pages structured for clarity and trust.
Positionner
Authority content and entity signals across their core practice areas.
Automatiser
An intake assistant that screens and routes enquiries before they reach a lawyer.
Les résultats
+128%Qualified consultations
−52%Time on unqualified leads
+88%Practice-area rankings
5moTo results
“The intake assistant protects our most valuable resource — billable time.”